Social Media Campaign

Help students SHATTER THE MYTHS® about drug and alcohol use by sharing your school's (or community's) NDAFW event on Twitter, Facebook, Instagram, your blog, or other social platforms.  

Instagram:

Instagram Stories are a great way to engage your audience with live video from your NDAFW event. Instagram is also an excellent place to reach younger audiences and get them to ask topic-specific questions.

HIV.gov shares tips for engaging on Instagram here.

Twitter:

Twitter is good for short-form, easy-to-read public messages and real-time communication. Twitter Polls allow for an interactive element. You can use them as mini-quizzes and post the answers as comments.

Twitter has a tutorial on using Twitter Polls here.

Facebook:

Facebook allows you to share more in-depth content, making it an ideal place for ongoing conversations. Facebook Stories let you share a photo or video on your Timeline or page for 24 hours.

You can find more information on Facebook Stories here.

Snapchat:

Snapchat is another great place to reach teens and young adults. Create Snaps and Stories of your event, or share your reasons for wanting to SHATTER THE MYTHS® and challenge your friends and followers to share theirs! We have an #NDAFW geofilter template and examples of some SHATTER THE MYTHS® pledge card videos below.

HIV.gov recommends you consider these tips when using Snapchat.

Digital.gov highlights how USA.gov and NASA use Snapchat here.

Resources: