Winning Videos--Stop Rx Abuse, North Carolina
Narcotics and prescription drugs account for about 75% of all deaths caused by unintentional poisonings in North Carolina.
“Unintentional poisoning” may make you think about small children accidentally taking medicines they find at home, but they make up the smallest fraction of the total—less than 1%! It’s much more likely to happen to a teen or an adult, mostly because of prescription and over-the-counter drug abuse.
Video PSA Contest
In March 2012, the North Carolina Attorney General announced the “Stop Rx Abuse” video public service announcement (PSA) contest. The contest encouraged teens to create brief PSA videos on teen prescription drug abuse.
Homero Plancarte’s video shows how prescription drug abuse can have unexpected effects. The video’s tagline is, “One life, One wrong decision, Prescription drugs kill.”
Trevor Belk’s video describes how people usually associate drug abuse with meth labs and street alleys, even though more people in North Carolina die from prescription drug overdoses than any other group of drugs.
Carson Banks’ video describes facts related to prescription drug abuse and the arrests and deaths that can result from it. The video is brought together with the tagline, “Life is not a video. There is no rewind.”
Is your state, school, or community doing something to raise awareness about the dangers of prescription drug abuse? If so, what are they doing?
To learn more about prescription drug abuse or how you can help spread the word, check out NIDA’s prescription drug abuse awareness campaign for teens, PEERx.